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Finding the Right Manufacturer for Your Product

Finding the Right Manufacturer for Your Product

When it comes to bringing a new product to market, it is quintessential to have the best-fit manufacturer for your business. Many factors go into determining the best manufacturer for your organization, including quality, pricing, location, and factory size. Finding a manufacturer that is the best fit for your product and company is a tedious process but can ultimately save you money, time and prevent you from creating a failed product. 

What Exactly is a Manufacturer?

A manufacturer is a company that produces finished goods made from raw materials and/or sourced parts. It is common for manufacturers to specialize in producing specific types of goods such as tech, packaging, glass, boxes, and more. Once a manufacturer makes the finished good, they can ship directly to retailers, wholesalers, consumers, and more.

If you are developing a unique product, you must use a manufacturer rather than a drop shipper or supplier because a manufacturer has the capabilities to produce your unique invention.

The Location of a Manufacturer: 

The location of the manufacturer you select is crucial because it can affect the cost of production, the number of manufacturers to choose from, speed of production, and quality and labor standards. There are pros and cons to any manufacture, whether you decide to use a domestic or foreign company. Keep in mind that the best choice for your company may not be the same as another. While location will play a role in your ultimate decision, remember that the manufacturer itself and the quality of products they produce are most important. 

Domestic manufacturers located in North America pros and cons:

  • Perceived higher quality and labor standards
  • Lower shipping costs
  • Easier communication because of no language barrier
  • Higher cost for production 
  • Fewer choices in manufacturer to choose from 

Foreign manufacturers located overseas pros and cons: 

  • Less expensive production costs 
  • More one-stop services that can produce, package, and even sell products 
  • More manufacturers to choose from 
  • Potential language barrier
  • More expensive shipping
  • Limited warranty options and often no repair services 

When determining the location of your potential manufacturer, ask yourself these critical questions: 

  1. How much can you afford for your product’s production, and what price do you want to sell your product at?
  2. Do you need a one-stop-shop manufacturer that can handle producing the product and packaging it?
  3. If the manufacturer is located across seas, do they have an account management team that can address the potential language barrier?
  4. How will you plan on managing damaged or returned goods? Will you need the manufacturer or a third party to service products?

The Quality of a Manufacture: 

In any business, the quality of the product you are selling goes hand and hand with successful sales. To ensure that customers are happy with your product, have positive feedback, and make repeat sales, you must be sure that the manufacturer you are working with produces a quality product for you. 

To determine if the quality of the manufacturing company you are considering working with is up to your standards, you must do your research on them. 

  • Look for customer reviews and at their reputation. 
  • Who have they worked with in the past?
  • Does this company have poor labor practices? 
  • Does the company have any regulation violations or fines? 
  • Do they have quality standard certifications such as ISO9001?
  • What types of materials and quality of materials does this organization use?

After you have finished your research and meeting with a potential manufacturer to work, it is essential to ask questions to ensure that they are knowledgeable in the industry and market segment you are entering. 

The Size of a Manufacturer: 

Picking the size of the manufacture you are going to work with depends on a few things:

  1. What is the output quantity needed to meet consumer demands?
  2. How fast do you need a product manufacturer? Will they meet your speed and efficiency standards?
  3. What types of manufacturing processes do you need, and does the manufacturer have the capability to fulfill these manufacturing needs?

The answer to all these questions will significantly help you narrow down your manufacturing search. Some organizations may not meet the production needs of your product. Ensure that you have done your market research to have the most accurate idea of what you need in the size of the manufacturing company you will need to work with. 

The Cost of a Manufacturer 

The cost of a manufacturer that you will use varies depending on size, location, types of materials you use, reputation, and production speed. Investing in the proper manufacturer for your company and product can be worth the money if it means that you will have a better quality product on the market. When speaking with potential manufacturers, it is best to compare quotes and go with which one is best for your business needs. 

Takeaways: 

Working with a manufacturer is a large commitment that may take time to determine but can ultimately affect your bottom line. Doing the proper research and understanding the market demand for your product will ensure that you select the best company to work with. 

 

If you are looking for a manufacturer to begin working with, then check out Esino’s website because product design and manufacturing is our company’s specialty. We design and make high-quality electronic devices and offer super competitive prices. We not only work with you to create your product, but our engineers and project managers provide their expertise of over ten years of experience to elevate your product even further. We have over a decade of experience working with high-profile clients to develop their winning products. Although we manufacture overseas, we do offer repair services in the United States. Feel free to reach out to EsinoUSA if you have any questions or are interested in seeing how we can help! 

 

Interested in Esino’s manufacturing services? Check out the Inventors Only Contest for the chance to win up to $10,000 of product development services at Esino and much more. 

 

What Exactly is the Unrelenting “Axel-Breaking” Spirit That Helped Esino Win Big Clients?

What Exactly is the Unrelenting “Axel-Breaking” Spirit That Helped Esino Win Big Clients?

 

The Start of Esino: Undertaking the First Large-Scale Development Project

“Don’t choose shortcuts, work hard step by step, day by day, earnestly and down-to-earth, accumulate time, dreams into reality, career success, this is an extraordinary mortal.” -“Living Law”

In 2012, Esino was fortunate to be trusted by customers and received its first development case ever.

After much success with product development, Esino successfully took on a second large-scale development project in December of 2013. The project was dedicated to designing a top of the line physiotherapy equipment that features low noise levels and high vibration. Esino assembled top-tier engineers and a chief designer with a master’s degree from Huazhong University of Science and Technology.

When you are new in the industry, you have to work even harder to build a reputation. The first product design had a few issues due to the difficulty of assembly and resulted in too much noise. Instead of moving forward with the imperfect product, Esino started all over and developed the world’s quietest and strongest physiotherapy device.

After seeing the display of responsibility, clients began to have greater trust and confidence in Esino’s capabilities. This also helped Esino understand that “Quality is the Cornerstone in Designing” A good product is one that can serve its function and is easy to produce, but the most important thing is that it needs to have impeccable performance.

Finally, when it was time to create new products for customers, we encountered a core issue. The market has not been able to create a motor that could power this product.

Motor: Commonly known as “motor,” it is the power source that maintains the operation of electrical appliances and other machinery. At present, the motor is one of the main carriers to improve the level of technology and even the quality of life.

 

Develop Strong Partnerships, but Always Take Ownership of Quality

Carefully select and purchase spare parts. Create solutions that meet the highest standards in the industry.

Esino business style has never been limited to pure business relationships between suppliers and clients. Esino will choose partners with potential so that they may grow and develop a successful partnership together. The success of the partnership will result in higher-level execution for development, which will result in successful products for our clients. To address the issue of finding a strong enough motor to power the device, Esino has taken the same approach to find a partner.

After looking for countless motor suppliers, Esino found a supplier of drive subsystems and drive components that are currently leading the industry. This established business has complete confidence in its products. After learning about Esino’s procurement needs, they repeatedly said: “There will not be any problems!” Everyone thought that Esino had found a supplier that can meet their needs. The team was relieved that a solution was finally found, especially since the supplier is a leader in its industry.

Though he was relieved, Mr. Wu Zhiyong, the founder of Esino, wanted to ensure the motor’s effectiveness to comply with Esino’s strict production process. “It still has to be tested. We can’t rely on luck.”

Quality is the foundation of Esino, and it must not be put into the hands of suppliers. Even if the supplier is an industry leader, testing is the only method to verify and confirm the truth. It is better to have a problem before distribution than to receive a complaint from consumers afterward. Esino encourages everyone to keep asking questions and keep testing to ensure success. Everyone in the R&D team was assigned to perform a product prototype synchronous test. Anyone who detects a problem will be rewarded.

Test Until Perfection: The Only One Responsible For Your Reputation is You

Motor testing is in full swing, and there are no abnormalities and quality problems during the test. Even the founder of Esino has personally participated in the testing of this motor. This motor has withstood many tests, but just when everyone thought that victory was in sight, the unexpected happened: the motor with the best reputation in the industry broke! Everyone was surprised at the sudden fracture of the motor axel. 

In the comprehensive follow-up analysis, it was found that the motor had other defects. The large industry-leading company that Esino had partnered with was shocked. “Our motor was tested and broken by a small company, incredible!” This allowed the then-unknown Esino to win respect from industry leaders, who were all moved by Esino’s persistence to develop the perfect product.

Due to the fatal problem in the motor and unsuccessful partnership with the well-known supplier, the team took a step back to recollect. Embarrassed in their trust in the supplier and glad that the CEO challenged the motor’s quality, the Esino team reflected and made it a requirement to uphold the rigorous procedures and absolute standards for quality. No other suitable motor suppliers could be found, and Esino decided to stop searching for a supplier.

 

Research and Development: Creating the Perfect Motor

If there is not a suitable motor supplier on the market, Esino will develop its own!

This is undoubtedly choosing the hard way to produce a product. Developing a new motor is very time-consuming and labor-intensive, but Esino does not create “defective products.” After the team’s hard work over several days and nights, they finally developed a successful motor with high vibration intensity and low noise. This product turned out to be extremely popular on the market as soon as it was launched! 

Today, because of its high quality and powerful functions, it has a strong reputation in domestic and overseas markets with a continuously high sales volume. The original customer has become a unicorn among similar brands, and the sub-product lines developed from this are also constantly being laid out. Mr. Kazuo Inamori said: “Those who make good products can hear the voice of the product.”

It is precisely because of the hard work put into this product that Esino has become the best partner in the hearts of core customers. From a no-name to a well-known brand, it has maintained a long-term and stable strategic partnership for almost a decade with its customers. Quality is representative of corporate image and how consumers regard the brand. When the motto, “quality is the life of an enterprise,” is rooted in the hearts of all Esino employees, our products become invincible in the fiercely competitive market. The quality department of Esino is given the most challenging task: Always maintaining the ultimate standards and highest requirements.

 

 

Author | Nana Romily

Review | Nancy Yang

Translated | Ondrian Yeung and Mia Hernandez